{"id":1172,"date":"2024-01-10T22:39:41","date_gmt":"2024-01-10T22:39:41","guid":{"rendered":"https:\/\/explainervideos.hu\/?p=1172"},"modified":"2024-01-10T23:21:20","modified_gmt":"2024-01-10T23:21:20","slug":"logo-tervezes","status":"publish","type":"post","link":"https:\/\/explainervideos.hu\/en\/logo-tervezes\/","title":{"rendered":"Logo Tervez\u00e9s"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-LEPESEIArtboard-1-1024x538.png\" alt=\"\" class=\"wp-image-1173\" srcset=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-LEPESEIArtboard-1-1024x538.png 1024w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-LEPESEIArtboard-1-300x158.png 300w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-LEPESEIArtboard-1-768x403.png 768w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-LEPESEIArtboard-1-18x9.png 18w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-LEPESEIArtboard-1-600x315.png 600w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-LEPESEIArtboard-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size\">A logo tervez\u00e9s az arculat alappill\u00e9re. Az els\u0151 dolog amivel \u00fcgyfel\u00fcnk tal\u00e1lkozik \u00e9s alkot v\u00e9lem\u00e9nyt. Bizony, \u00edt\u00e9l\u00fcnk k\u00f6nyvet bor\u00edt\u00f3j\u00e1r\u00f3l. Mint, ahogyan v\u00e1llalkoz\u00e1st log\u00f3j\u00e1r\u00f3l. Ebben a bejegyz\u00e9sben a log\u00f3 tervez\u00e9s l\u00e9p\u00e9seir\u0151l lesz sz\u00f3. Meg\u00e9ri-e p\u00e9nz vagy id\u0151t \u00e1ldozni r\u00e1?<\/p>\n\n\n\n<h2 id=\"wp-block-themeisle-blocks-advanced-heading-c37d275e\" class=\"wp-block-themeisle-blocks-advanced-heading wp-block-themeisle-blocks-advanced-heading-c37d275e\">Log\u00f3 Tervez\u00e9s 6 l\u00e9p\u00e9sben<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>1. A m\u00e1rka megismer\u00e9se<\/li>\n\n\n\n<li>2. Log\u00f3 haszn\u00e1lati form\u00e1inak \u00e9s v\u00e1ltozatainak egyeztet\u00e9se<\/li>\n\n\n\n<li>3. Els\u0151dleges koncepci\u00f3k elk\u00e9sz\u00edt\u00e9se<\/li>\n\n\n\n<li>4. Vektor alap\u00fa log\u00f3 elk\u00e9sz\u00edt\u00e9se<\/li>\n\n\n\n<li>5. Visszajelz\u00e9sek \u00e9s m\u00f3dos\u00edt\u00e1sok<\/li>\n\n\n\n<li>6. Teljes\u00edt\u00e9s ak\u00e1r nyomdak\u00e9sz \u00e1llapotba helyez\u00e9s<\/li>\n<\/ul>\n\n\n\n<p class=\"has-medium-font-size\"><strong>A m\u00e1rka megismer\u00e9se<\/strong><\/p>\n\n\n\n<p>A log\u00f3 tervez\u00e9s els\u0151 l\u00e9p\u00e9se, hogy megismerj\u00fck a m\u00e1rk\u00e1t\/v\u00e1llalkoz\u00e1st. Fontos figyelembe venni milyen iparban helyezkedik el a c\u00e9g \u00e9s kiknek fog sz\u00f3lni a log\u00f3. A c\u00e9lk\u00f6z\u00f6ns\u00e9g helyes felismer\u00e9se itt is fontos szempont. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8222;A log\u00f3 nem kommunik\u00e1ci\u00f3 hanem identit\u00e1s. Egy pont a mondat v\u00e9g\u00e9n, nem pedig maga a mondat.&#8221;<\/p>\n<cite>&#8211; Sagi haviv<\/cite><\/blockquote>\n\n\n\n<p>Milyen \u00e9rz\u00e9st szeretn\u00e9nk kiv\u00e1ltani ha r\u00e1 n\u00e9znek a log\u00f3nkra? L\u00e1gy vagy esetleg hat\u00e1rozott? Tradicion\u00e1lis vagy minimalista?<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-MARKAKArtboard-1-1024x538.png\" alt=\"\" class=\"wp-image-1174\" srcset=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-MARKAKArtboard-1-1024x538.png 1024w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-MARKAKArtboard-1-300x158.png 300w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-MARKAKArtboard-1-768x403.png 768w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-MARKAKArtboard-1-18x9.png 18w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-MARKAKArtboard-1-600x315.png 600w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-MARKAKArtboard-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Log\u00f3 haszn\u00e1lati form\u00e1inak \u00e9s v\u00e1ltozatainak egyeztet\u00e9se<\/strong><\/p>\n\n\n\n<p>Hol fog log\u00f3nk megjelenni a fizikai t\u00e9rben. A digit\u00e1lis \u00e9s a fizikai felhaszn\u00e1l\u00e1snak is t\u00f6bb form\u00e1ja lehet, ami el\u0151re meghozott d\u00f6nt\u00e9seket \u00e9s tervez\u00e9st ig\u00e9nyel. Ha n\u00e9vjegy k\u00e1rty\u00e1n szeretn\u00e9nk alkot\u00e1sunkat viszontl\u00e1tni, akkor nem \u00e1rt a nyomdak\u00e9sz el\u0151k\u00e9sz\u00edt\u00e9s \u00e9s fejben tartani, hogy kisebb m\u00e9retben is haszn\u00e1lhat\u00f3 legyen. Ha t\u00fal kicsi elemeket haszn\u00e1lunk fel a tervez\u00e9s sor\u00e1n, log\u00f3nk felismerhetetlen lehet adott form\u00e1kban pl. \u00fajs\u00e1g.<br><br>Manaps\u00e1g a legn\u00e9pszer\u0171bb felhaszn\u00e1l\u00e1si form\u00e1k digit\u00e1lisak. Itt azonban nem \u00e1rt gondolni arra, ha esetleg a log\u00f3t k\u00e9s\u0151bb anim\u00e1ci\u00f3s form\u00e1ban szeretn\u00e9nk viszont l\u00e1tni. Teh\u00e1t ebben a f\u00e1zisban \u00e9rdemes egyeztetni hol fog log\u00f3nk megjelenni \u00e9s hogyan szeretn\u00e9nk felhaszn\u00e1lni.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-FALONArtboard-1-1024x538.png\" alt=\"\" class=\"wp-image-1175\" srcset=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-FALONArtboard-1-1024x538.png 1024w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-FALONArtboard-1-300x158.png 300w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-FALONArtboard-1-768x403.png 768w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-FALONArtboard-1-18x9.png 18w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-FALONArtboard-1-600x315.png 600w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-FALONArtboard-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Els\u0151dleges koncepci\u00f3k elk\u00e9sz\u00edt\u00e9se<\/strong><\/p>\n\n\n\n<p>Ezen szakaszon meg\u00e1llapod\u00e1s szerint t\u00f6bb l\u00e1tv\u00e1nyterv, koncepci\u00f3 k\u00e9sz\u00fcl amib\u0151l az \u00fcgyf\u00e9l v\u00e1laszthat. Ezek lehetnek ak\u00e1r kis f\u00fczetben kre\u00e1lt skiccek is. Min\u00e9l t\u00f6bb \u00e9s min\u00e9l gyorsabban sz\u00fcletnek meg a v\u00e1zlatok ann\u00e1l jobb. Remek t\u00e1mpontot adnak, az \u00fcgyf\u00e9l is tud visszajelz\u00e9st adni az adott ir\u00e1nyr\u00f3l. A koncepci\u00f3 k\u00e9sz\u00edt\u00e9s elt\u00e9r\u0151 lehet. Sokan a hagyom\u00e1nyos pap\u00edr ceruza m\u00f3dszert haszn\u00e1lj\u00e1k m\u00e9g a mai napig. <\/p>\n\n\n\n<p>Mi van akkor, ha kihagyjuk ezeket a l\u00e9p\u00e9seket \u00e9s egyb\u0151l alkot\u00f3 programunknak es\u00fcnk? Ilyen eset val\u00f3sz\u00edn\u0171leg nem els\u0151k\u00e9nt fordult el\u0151 a t\u00f6rt\u00e9nelem sor\u00e1n. Lehet \u00edgy is m\u0171k\u00f6d\u0151 log\u00f3t l\u00e9trehozni, de ha egy hossz\u00fa t\u00e1von fennmarad\u00f3 tervez\u00e9st szeretn\u00e9nk l\u00e9trehozni nem \u00e1rt id\u0151t sz\u00e1nni. Megn\u00e9zni mit csin\u00e1l a konkurencia \u00e9s hogyan lehet\u00fcnk m\u00e1sabbak mint \u0151k.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-SKICCArtboard-1-1024x538.png\" alt=\"\" class=\"wp-image-1176\" srcset=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-SKICCArtboard-1-1024x538.png 1024w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-SKICCArtboard-1-300x158.png 300w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-SKICCArtboard-1-768x403.png 768w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-SKICCArtboard-1-18x9.png 18w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-SKICCArtboard-1-600x315.png 600w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-SKICCArtboard-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Vektor alap\u00fa log\u00f3 elk\u00e9sz\u00edt\u00e9se<\/strong><\/p>\n\n\n\n<p>A log\u00f3k \u00e1ltal\u00e1ban vektor illusztr\u00e1ci\u00f3s programokban k\u00e9sz\u00fclnek. Pl. Adobe Illustrator. Azonban egyre n\u00e9pszer\u0171bbek az online fel\u00fcleteken el\u00e9rhet\u0151 log\u00f3k. Van, hogy ezek is t\u00f6k\u00e9letesen megfelelnek a c\u00e9lnak. Ezek viszonylag k\u00f6t\u00f6ttek \u00e9s nem adnak annyi szabads\u00e1got \u00e9s kreativit\u00e1si lehet\u0151s\u00e9get, mint a fent eml\u00edtett program. <\/p>\n\n\n\n<p>A grafikai szoftverek haszn\u00e1lata \u00e9s \u00e9s log\u00f3k helyes form\u00e1tumban, m\u00e9retben val\u00f3 elk\u00e9sz\u00edt\u00e9se szaktud\u00e1st ig\u00e9nyel. Itt m\u00e1r form\u00e1t \u00f6nt mag\u00e1nak alkot\u00e1sunk \u00e9s k\u00e9sz az \u00fcgyf\u00e9l szeme el\u00e9 t\u00e1rulni. Itt lehet vari\u00e1lni k\u00fcl\u00f6nb\u00f6z\u0151 bet\u0171t\u00edpusokkal, sz\u00ednekkel. Minden olyan dologgal amiket az el\u0151z\u0151 f\u00e1zisokban nem lehetett l\u00e1tni. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-VEKTORArtboard-1-1024x538.png\" alt=\"\" class=\"wp-image-1177\" srcset=\"https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-VEKTORArtboard-1-1024x538.png 1024w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-VEKTORArtboard-1-300x158.png 300w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-VEKTORArtboard-1-768x403.png 768w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-VEKTORArtboard-1-18x9.png 18w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-VEKTORArtboard-1-600x315.png 600w, https:\/\/explainervideos.hu\/wp-content\/uploads\/2024\/01\/LOGO-TERVEZES-VEKTORArtboard-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Visszajelz\u00e9sek \u00e9s m\u00f3dos\u00edt\u00e1sok<\/strong><\/p>\n\n\n\n<p>Ha minden j\u00f3l megy minim\u00e1lis csiszol\u00e1ssal, finom\u00edt\u00e1ssal t\u00f6k\u00e9letesre var\u00e1zsoljuk log\u00f3nkat. B\u00e1tran k\u00e9rdezz\u00fck meg ismer\u0151seinket, koll\u00e9g\u00e1inkat, hogy mi a v\u00e9lem\u00e9ny\u00fck \u00e9s az els\u0151 benyom\u00e1suk. Visszajelz\u00e9st adni a munka k\u00f6nny\u0171 r\u00e9sze, viszont helyesen v\u00e9grehajtani azokat m\u00e1r ann\u00e1l nehezebb. <\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Teljes\u00edt\u00e9s ak\u00e1r nyomdak\u00e9sz \u00e1llapotba helyez\u00e9s<\/strong><\/p>\n\n\n\n<p>Elj\u00f6tt az id\u0151 a log\u00f3 \u00e9s form\u00e1tumainak \u00e1tad\u00e1s\u00e1nak. Az elk\u00fcld\u00f6tt f\u00e1jlok megegyez\u00e9s alap\u00faak viszont \u00e1ltal\u00e1ban ezeket tartalmazz\u00e1k:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vektor f\u00e1jl (AI. EPS)<\/li>\n\n\n\n<li>Nyomdak\u00e9sz PDF f\u00e1jl<\/li>\n\n\n\n<li>J\u00f3 min\u0151s\u00e9g\u0171 raszterk\u00e9p (PNG)<\/li>\n<\/ul>\n\n\n\n<p>Opcion\u00e1lisan ha a log\u00f3 egyedi vagy v\u00e1s\u00e1rolt bet\u0171t\u00edpussal k\u00e9sz\u00fclt. Azt c\u00e9lszer\u0171 mell\u00e9kelni.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"has-text-align-center\">Ha egyedi log\u00f3 tervez\u00e9s \u00e9rdekel n\u00e9zd \u00e1t a portf\u00f3li\u00f3 oldalt \u00e9s seg\u00edt\u00fcnk!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-primary\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/explainervideos.hu\/en\/ceges-logo-tervezes\/\">Logo Tervez\u00e9s<\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>A logo tervez\u00e9s az arculat alappill\u00e9re. Az els\u0151 dolog amivel \u00fcgyfel\u00fcnk tal\u00e1lkozik \u00e9s alkot v\u00e9lem\u00e9nyt. Bizony, \u00edt\u00e9l\u00fcnk k\u00f6nyvet bor\u00edt\u00f3j\u00e1r\u00f3l. Mint, ahogyan v\u00e1llalkoz\u00e1st log\u00f3j\u00e1r\u00f3l. Ebben a bejegyz\u00e9sben a log\u00f3 tervez\u00e9s l\u00e9p\u00e9seir\u0151l lesz sz\u00f3. Meg\u00e9ri-e p\u00e9nz vagy id\u0151t \u00e1ldozni r\u00e1? A m\u00e1rka megismer\u00e9se A log\u00f3 tervez\u00e9s els\u0151 l\u00e9p\u00e9se, hogy megismerj\u00fck a m\u00e1rk\u00e1t\/v\u00e1llalkoz\u00e1st. Fontos figyelembe venni milyen iparban&hellip;&nbsp;<a href=\"https:\/\/explainervideos.hu\/en\/logo-tervezes\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Logo Tervez\u00e9s<\/span><\/a><\/p>","protected":false},"author":1,"featured_media":1173,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"neve_meta_sidebar":"default","neve_meta_container":"default","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"center","neve_meta_author_avatar":"","neve_post_elements_order":"[\"content\",\"tags\",\"comments\"]","neve_meta_disable_header":"off","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":"[]"},"categories":[39],"tags":[],"class_list":["post-1172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logokrol"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/posts\/1172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/comments?post=1172"}],"version-history":[{"count":4,"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/posts\/1172\/revisions"}],"predecessor-version":[{"id":1188,"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/posts\/1172\/revisions\/1188"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/media\/1173"}],"wp:attachment":[{"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/media?parent=1172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/categories?post=1172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/explainervideos.hu\/en\/wp-json\/wp\/v2\/tags?post=1172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}